Tips For a better close ratio.
Build Rapport by Initiating Small Talks. Like “how are you today?”, “have you heard about the latest..” – discover tidbits of information to fully open the conversation and fill gaps like “ahh”, “uhm”, well ahh” in the call.
Probe. Ask open-ended questions that will unleash substantial information from the prospect, which in return will make you understand the prospect’s point of view. At some point, deadlines and quota may press you to assert your purpose like getting the prospect to say yes to an appointment. That’s fine but don’t trap him in closed-ended questions like, “so you’re currently evaluating, well good, our consultant can give you a good deal, would an office meeting at 3pm on Monday, work for you?” – pushing his back against the wall is a no-no.
Related: How to Respond to “Send Me More Information”
Actively Listen. Take note of the prospect’s statements and questions, and sincerely give proper and appropriate responses. In some cases, your responses may come out automatic and may be perceived robotic. Avoid this by adding a pinch of emotion and warmth in your tone like “Oh, that’s a good question. Well, let me..."